Description: For Connect’s Innovation Day 2024, our team delivered a comprehensive visual redesign that captured the forward-thinking essence of San Diego’s premier innovation showcase. We developed a cohesive design system featuring sophisticated geometric patterns enhanced with metallic 3D effects, which were prominently featured across all event materials including the program book, name tags, and social media.
The modernized visual identity seamlessly aligned with Connect’s mission of catalyzing life science and technology companies, while reflecting the organization’s 30-year legacy of fostering a dynamic innovation ecosystem. The refreshed design elements symbolized the intersection of tradition and cutting-edge progress, embodying Connect’s vital role in nurturing San Diego’s next generation of groundbreaking companies and entrepreneurs.
Software: InDesign
Result: Fresh new modern look, printed assets to 3,000+ attendees, and social media templates reaching thousands of Connects audience.